http://thefutureofauto.com/blog daily 0.75 2016-09-01 https://images.squarespace-cdn.com/content/v1/575edd884d088e171bbbf7f8/1473186710511-SZKVCPNELP62QJ13ZR4N/Screen+Shot+2016-09-06+at+11.30.12+AM.png Driving the Future http://thefutureofauto.com/blog/final-thoughts-3 monthly 0.5 2016-09-08 https://images.squarespace-cdn.com/content/v1/575edd884d088e171bbbf7f8/1472751817401-VU31BHKH12YOE4LXSWO5/image-asset.png Driving the Future - Final Thoughts: Noah Rucker https://images.squarespace-cdn.com/content/v1/575edd884d088e171bbbf7f8/1472752077711-QBIM7ZEDYW7DQB3HUE21/image-asset.png Driving the Future - Final Thoughts: Noah Rucker https://images.squarespace-cdn.com/content/v1/575edd884d088e171bbbf7f8/1472752170109-WCWLLRP9CT4X4AJ0BZRW/image-asset.png Driving the Future - Final Thoughts: Noah Rucker https://images.squarespace-cdn.com/content/v1/575edd884d088e171bbbf7f8/1472751571563-78OMKX4O0ECFI4AU6X7R/image-asset.png Driving the Future - Final Thoughts: Noah Rucker https://images.squarespace-cdn.com/content/v1/575edd884d088e171bbbf7f8/1472751932235-W9EFRALKXXS4D3S16CI9/image-asset.png Driving the Future - Final Thoughts: Noah Rucker https://images.squarespace-cdn.com/content/v1/575edd884d088e171bbbf7f8/1472752214744-A194LBAZNKW0PL0XN6UI/image-asset.png Driving the Future - Final Thoughts: Noah Rucker http://thefutureofauto.com/blog/2016/9/1/final-thoughts-2 monthly 0.5 2016-09-01 http://thefutureofauto.com/blog/final-thoughts-1 monthly 0.5 2020-01-09 http://thefutureofauto.com/blog/future-insurance monthly 0.5 2016-09-01 http://thefutureofauto.com/blog/2016/8/24/the-master-behind-the-magic monthly 0.5 2016-08-24 http://thefutureofauto.com/blog/2016/8/18/ford-autonomous-vehicles monthly 0.5 2016-08-18 http://thefutureofauto.com/blog/commoditization-of-exterior monthly 0.5 2016-09-01 http://thefutureofauto.com/blog/2016/8/16/flying-cars monthly 0.5 2016-08-16 http://thefutureofauto.com/blog/ingredient-branding monthly 0.5 2016-09-01 http://thefutureofauto.com/blog/autonomous-art monthly 0.5 2016-08-11 http://thefutureofauto.com/blog/elevated-bus monthly 0.5 2016-08-09 http://thefutureofauto.com/blog/trusting-hacks monthly 0.5 2016-08-05 http://thefutureofauto.com/blog/branding-cities monthly 0.5 2016-09-01 http://thefutureofauto.com/blog/tesla-part-deux monthly 0.5 2016-08-25 http://thefutureofauto.com/blog/drivers-ed monthly 0.5 2016-08-01 http://thefutureofauto.com/blog/sharing-interests monthly 0.5 2016-09-01 http://thefutureofauto.com/blog/edna monthly 0.5 2016-07-26 http://thefutureofauto.com/blog/old-fashioned monthly 0.5 2016-09-01 http://thefutureofauto.com/blog/human-personality monthly 0.5 2016-07-20 http://thefutureofauto.com/blog/2016/7/15/sharing-is-caring monthly 0.5 2016-09-01 http://thefutureofauto.com/blog/branding-for-safety monthly 0.5 2016-07-12 http://thefutureofauto.com/blog/no-left-turns monthly 0.5 2016-07-07 http://thefutureofauto.com/blog/changing-interiors monthly 0.5 2016-10-06 http://thefutureofauto.com/blog/take-back-parking monthly 0.5 2016-07-07 http://thefutureofauto.com/blog/sf-future monthly 0.5 2016-07-07 http://thefutureofauto.com/blog/changing-names monthly 0.5 2017-03-20 https://images.squarespace-cdn.com/content/v1/575edd884d088e171bbbf7f8/1467243748477-SF2IQPFWM5UB410GMXEF/image-asset.jpeg Driving the Future - Changing Lanes, Changing Names Cars have historically been powerful symbols of liberation, freedom, and escape – which is why one of Ford’s SUVs is called precisely that. Now, instead of leaving the city, cars will reimagine the metropolis and how we navigate it. A city-centric car has been executed in design, think: the Smart Car, but not so much in brand. This could be a powerful platform for this first autonomous car in a major urban environment. https://images.squarespace-cdn.com/content/v1/575edd884d088e171bbbf7f8/1467243840950-QEOPAG2HX7V6YRSFEEVV/image-asset.png Driving the Future - Changing Lanes, Changing Names Cars lean into playfulness when it comes to advertising and copy, but rarely when it comes to brand names. Cars will look and drive in decidedly different ways, so why not introduce a new personality into the space that feels decidedly different than its predecessors? A great metaphor for protection, this fun name also gets at the new and exciting interiors of cars – which may start to feel more like hotel suite than car cabin. https://images.squarespace-cdn.com/content/v1/575edd884d088e171bbbf7f8/1467243675867-HT6IGIBZCO8K1FQNU6IG/image-asset.jpeg Driving the Future - Changing Lanes, Changing Names The imagery from nature used in the automotive world has always skewed rugged and powerful: Tahoe, Outback, and Sequoia. Now, we’re introducing something a little slower – from a sound standpoint – a little more approachable, and decidedly softer. This name feels more suitable for a high-end restaurant or spa, which is why we think it could be an unexpectedly powerful brand name for a car. http://thefutureofauto.com/blog/bmw-next-100 monthly 0.5 2016-06-30 http://thefutureofauto.com/blog/the-road-ahead monthly 0.5 2017-02-06 http://thefutureofauto.com/blog/tag/insurance monthly 0.5 http://thefutureofauto.com/blog/tag/parking monthly 0.5 http://thefutureofauto.com/blog/tag/future+of+auto monthly 0.5 http://thefutureofauto.com/blog/tag/bmw monthly 0.5 http://thefutureofauto.com/blog/tag/source+article monthly 0.5 http://thefutureofauto.com/blog/tag/cities+of+the+future monthly 0.5 http://thefutureofauto.com/blog/tag/concept+car monthly 0.5 http://thefutureofauto.com/blog/tag/co-branding monthly 0.5 http://thefutureofauto.com/blog/tag/infrastructure monthly 0.5 http://thefutureofauto.com/blog/tag/naming monthly 0.5 http://thefutureofauto.com/blog/tag/ridesharing monthly 0.5 http://thefutureofauto.com/blog/tag/san+francisco monthly 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